Pop star Lily Allen’s new BBC Three chat show launched with 255,000 viewers on Tuesday night.
The Smile singer’s first guests on Lily Allen And Friends were Hollywood actor Cuba Gooding Jr and comedian David Mitchell.
A spokeswoman for the digital channel, which backed the show with a major marketing campaign, said: “It’s a solid start for the show. It’s only the first one but it performed really well with the 16-34 age group.”
Conversely, Big Brother: Celebrity Hijack pulled in an average audience of over half a million viewers on Channel 4’s digital sister channel E4 – and this was considered by many to be a weak performance.
Some audience members were reported to have walked out of the recording of Lily’s debut show because they were ‘so bored’.
But Lily, 22, wrote in her MySpace blog: “The audience were great, standing in a hot studio for two hours watching me fluff my lines is not my idea of fun, but they seemed to enjoy it.
“Due to it being the first show we’ve done, we ran over a little and naturally a small number of the audience had to catch the last trains back to wherever they came from.”
Lily recently suffered a miscarriage and said she was “trying to get back to normality after what has been a rocky start to the year”.