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The Apprentice
Who's Who
James Max

James Max

Arguably the Tim-nice-but-dim of the first Apprentice, James made it to the last four of series one of The Apprentice – no doubt due to his ability to sell a hideous unisex jacket on a home-shopping channel.

Since appearing on the show, James's media career has flourished. He presents TalkSPORT's weekday business update and was recently given his own Saturday evening show. He also presents a Sunday evening show on London’s LBC 97.3. James has written for various newspapers and has a monthly lifestyle column in Property Week magazine.

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