Television Centre, the landmark west London home of BBC programming for more than 50 years, has gone on the market.

The corporation said it was inviting bid proposals from those looking for a conventional, freehold property or who are interested in a joint venture.

The latter could see listed parts of the building preserved in a “hub for creative businesses and a visitor destination”.

The BBC said the main aim of the sale was to maximise the site’s value to the BBC and licence fee payers.

The building first opened in Shepherd’s Bush in 1960 with Fawlty Towers, Blue Peter and Strictly Come Dancing and early series of Doctor Who among the shows to have been recorded there.

The 14-acre site, which houses 5,000 staff, is expected to be empty by 2015.

Chris Kane, head of BBC Workplace, said: “With high investor demand for commercial property in London and a shortage of landmark sites as distinctive as Television Centre, we anticipate strong competition for both conventional and innovative proposals.”

Richard Deverell, W12 programme director, said: “Television Centre has played an extraordinary and central role in the history of the BBC, which will not be forgotten.”

BBC News is set to move to central London next year while BBC Sport, children’s programmes and BBC Breakfast will be moving to Salford, Greater Manchester.