Lucy Davis – one of the stars of hit comedy The Office – is to appear naked in an advertising campaign to stop the Ministry of Defence using bear skin.
The MoD currently use real bearskin for The Queen’s Guards’ caps.
The actress appears nude except for a teddy bear in a PETA campaign to get them to switch to faux bear fur.
The slogan on the advert reads “Bare skin, not Bear Skin”.
Lucy, who played Dawn in The Office, said: “So much money is spent, and so much cruelty is spent, on what at the end of the day is a hat and that is it.
“Not only was I horrified to find that it was one bear to make one hat, but also it’s not really just one bear in a way it can be one whole family.
That whole family dies, and again, it’s just for a hat.”
The actress – the daughter of Jasper Carrott – is the latest in a long line of celebrities who have condemned the slaughter of black bears for ceremonial headpieces.
Others who have spoken out include Pamela Anderson, Sadie Frost, Mary McCartney, Twiggy, Julian Clary, Sir Roger Moore, Jilly Cooper and Amanda Holden.
Lucy’s currently forging a career on the US, starring in More4’s Studio 60 on the Sunset Strip.