Armando Iannucci has criticised TV producers who underestimate their audience by dumbing down.

The creator of political sitcoms The Thick Of It and Veep said there was more intelligence in the general audience than some programme-makers appreciated, reported The Wrap.

“You’ve now got a much more fragmented audience, large pockets of which are saying, ‘I don’t really have to sit and watch I Ate My Sister. I want to look for something good, actually.’ I’ve always believed, never underestimate the intelligence of the audience,” the Scottish star said, speaking at BAFTA LA’s Behind Closed Doors series.

“The thing I hate most is clever people making stupid programmes because they think that’s what people want. I don’t mind stupid people making stupid programmes – there’s really nothing else they can do.”

The 49-year-old writer/director added: “But clever people who are embarrassed by the programmes they’re making? You ask them, ‘What are you making?’, and they say, ‘Oh, I’m making such and such for my sins, and I’m going to burn in hell.'”

Armando’s TV series Veep, starring Julia Louis-Dreyfus as hapless Vice President Selina Meyer, has been renewed for a third series by HBO, with a 10-episode season to screen in 2014.