Virgin Media has unveiled four new High Definition channels that will be available to its customers from the end of this month.
For the first time, Living will be broadcast in High Definition alongside HD channels from FX, MTV Networks International and National Geographic.
All four channels will be available to Virgin Media’s 3.6 million TV customers, with the first channel due to launch at the end of July.
The new channels will allow viewers to watch critically acclaimed shows such as Grey’s Anatomy, Dexter and CSI in HD.
Neil Berkett, chief executive officer of Virgin Media, said: “As more homes become HD-ready, the launch of four new HD channels marks the next stage in the evolution of our pioneering TV service.
“Our line-up of HD channels and hugely popular on demand content is a unique and winning combination and we’ll continue to bring more sport, films, entertainment and documentaries to our customers.”
Virgin Media will make its full range of HD channels available at no extra cost to its XL TV customers.